Commercial photographer, content photographer, brand photographer. These are common terms and I’ve been asked many times what the difference is. And which one best serves my business needs? I’m a brand photographer, and in this post, I’ll explain: Before we begin, it’s important to know what a brand is. A brand is a distinct identity, […]
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It’s easy to look at a photographer from the outside and think, “She’s got her act together,” or “Can I ever give up wedding photography to shoot what I really want?” I’ve been a professional photographer for 13 years, and believe it or not, there were times I wanted to give up. Wondered what I’d […]
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As a product based small business owner, photos of your products are crucial for your business- photos to showcase on social media, for your website or online store, and/or to display in your retail space. Let’s address the question, “If I can’t afford a professional photographer right now, can I take my own photos?” Yes, […]
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As most of you know by now, I’ve been a photographer for seven years but I completely revamped my business last summer after I attended the Creative @ Heart Conference. Without going into all of the details, I switched from general portrait photography to specializing in brand and architectural photography. I also went full-time in […]